OBI WIRD ÖBI

30 Years of OBI in Austria
A jubilee that calls for a campaign hitting the nail on the head. The icing on the cake for three decades of making “everything doable.” And how better to do that than by turning OBI into ÖBI!

We fine-tuned a DIY anthem and even reworked the logo — including at one of Vienna’s largest OBI stores. That’s how you properly celebrate OBI’s collaboration with Austria. In the end, there’s only one thing left to say: Happy Bohrsday! Here’s to the next 30 years