This following content is going to be sweet as chocolate. With Ritter Sport we have not only brought over 30 different types of chocolate into our agency, but also an absolute love brand. How do we find that? Square, practical, good. And that’s exactly what the Austria-wide launch campaign is based on.

“Digital first” – the motto under which the campaign assets are played primarily via various online channels. This also applies to the 25-second image film, which was given its tailor-made sound directly from Berlin. In the classic area, three subjects in 16-sheet format will beautify billboards in major cities.